Renovations to Consider for Micro or Small Apartments

Ben Jacobsen/Northeast Collaborative Architects

Ben Jacobsen/Northeast Collaborative Architects

Often times, apartments in metro areas may be a little more compact than suburban options. Location, location, location right? Just because your units may be small in square footage doesn’t mean that they can’t have mass appeal. With a little creativity, you can optimize the space so your residents can still have everything they desire. Here are some suggestions for renovations you can make to maximize the space available and help keep your property at max capacity.

Multi-Purpose Uses

When you’re living in a small space, often rooms take on multiple purposes. Something you can do to maximize the space is offer flexible design elements like a rolling kitchen island or dining table or a murphy bed. By utilizing these options, tenants can turn the kitchen island into a work area when the bed is put away or use it for other uses. The key is to create a space that is flexible and easy to adjust based on your tenant’s needs at the time.

Smart Storage Options

Storage options can be really tricky when you’re upgrading a small space. This is often a major concern for people when it comes to a small space. When thinking about upgrades that will appeal to tenants, consider smart storage options like built-in shelving and cabinets. By showing them the options that have been built-in, you will be able to help them visualize where they could keep all of their belongings.

Another option to consider for your property is offering communal options like a storage room or bike room. These are other features that will immediately relieve any stress over not having enough room for belongings.

Compact Appliances

Compact appliances can be a great way to maximize the kitchen space available. By cutting down on full size refrigerators or ovens, you may also be able to upgrade the spaces to include modern amenities like dishwashers that are more standard in suburban rentals. Another great option is designing a kitchen space with a built-in microwave. In small kitchens, finding space for a microwave can be tricky since countertop space is often small and you also don’t want to block off one of the few cabinets.

Smart Privacy Options

Another way to maximize space for smaller units is by integrating features like pocket doors into rooms. This can help provide privacy options in between rooms without taking up precious space or worrying about a door blocking part of the room.

More than anything, the thing to keep in mind when it comes to upgrading small rental units is to do so thoughtfully. By creating a space that serves the needs of your tenants plus provides upgraded amenities not only will you have better luck filling vacancies at your property but your tenants will also be more likely to continue to rent with you. If you need help remodeling or making the most out of your units contact us today!

Tips for Showcasing Your Multifamily Property’s Upgrades on Social Media

Modern Gem Design :: Tips for Showcasing Your Property's Upgrades on Social Media

You’ve taken the steps to make necessary renovations to your property but no one will know about them without properly marketing your property. That means it’s time to really show off the beautiful new updates you’ve made not only on your website but also using social media. We’ve already shared our tips on marketing your property on social media but today we’re going a step further with some tips for really showcasing all your property has to offer!

Model Unit

You can use your model unit to really highlight the story behind your property just like you would with an in-person tour. Giving future residents a look either through photos or video of the unit will give them an idea of the quality finishes you’ve incorporated throughout your property. By doing so, they can start to picture themselves living there which will ultimately help get them through your door for an in-person tour.

Available Units

Similarly to your model unit, you can highlight the units you have available on your social media accounts. Give a quick tour and make sure you showcase each units’ layout and specific benefits. This could include spacious closets, a balcony, a storage area, high-end appliances, etc. Since you have several layouts in your property this will give future residents an idea of unit size and layout so they can determine which works best for them. (Don’t forget to mention which layout you’re highlighting!)

Outdoor Spaces

Your units might not be the only area that you’ve made updates! Highlighting the outdoor spaces your property offers will help draw prospective residents in. Show off your pool and grilling areas. If you have a dog park, make sure you share that so pet parents know your property is pet friendly.

Your amenities have a huge impact on the quality of life you offer residents so you want to make sure you’re highlighting every area of your property. Ideally you’ll showcase your current residents enjoying these spaces so you can help give prospective tenants an idea of the community they will be joining.

Staff Members

Your office and maintenance staff are the people interacting with your residents on a regular basis. So you’ll want to introduce them and showcase their personalities on your social media accounts. This give not just prospective residents an idea of how friendly and helpful your staff is but it helps keep your current residents in touch with them.

Make sure you introduce new team members as they join, highlight birthdays, and other fun activities your staff is involved in.

Property Updates and Maintenance

This might not be the glamorous side of your property but residents like to know that the property they live in will be taken care of. Give residents a look at new landscaping as it’s going in. Let them know you’ll be painting or adding new amenities. Showing these on social media is a fun way to give current and future residents a sneak peek of what’s to come!

Neighborhood

Location is often a large factor in where people live so it’s always fun to highlight the neighborhood. Is there a new restaurant going in down the street? A boutique that many of your residents frequent? Give shoutouts to these other businesses. Highlight walking trails or other nearby activities that your residents can enjoy. This will show you’re in tune with what’s going on in the neighborhood while you highlight how great of an area it is to live in!

Unlike with printed marketing materials or on your website, social media can give a much better picture of what it would be like to live at your property. Because of this you want to make sure you’re doing everything you can to showcase all your property has to offer.

Contact us today if you’re looking for help with upgrades that you can proudly showcase on social media.

Tips For Staging Your Model Unit

Source: The Home Depot

Source: The Home Depot

Your model unit is an example of where future residents will live. This is where they picture if this is somewhere they’d like to call home or not and the furniture and decorations you pick can make a big difference. This is why you want to make sure your staging is done properly so it sets the tone for your multifamily property. Today, we’re here to share some of our top tips to stage your model unit like a pro.

Take Stock And Plan

First and foremost, you’ll want to evaluate your unit and any existing furniture you have. Identify if there are furniture pieces that can be reused in the new staging plan. During this process it’s important to make sure that any pieces you choose to reuse are up-to-date and reflect the modern aesthetic you are trying to create.

Once you identify which pieces will be reused, you can then plan out where they will go. A floorplan can be really useful for planning this out. When you know the square footage of each room, it can be easier to figure out how much space each piece will take up and the space you’ll have remaining for any new furniture items or decor.

Highlight The Space

Placing furniture in the proper spots can really help highlight the space in your model unit. This helps your future residents picture how their own furniture will fit into the space, gives them ideas of what they can do and helps them picture themselves living there! However, the placement of furniture isn’t the only way to highlight the space. You can also do this by:

  • Creating a focal point: Does your unit have a fireplace or another feature you’d really like to highlight? You can do this by drawing the eye to that feature with accessories and furniture placement. For example, you might want to group some vases near a fireplace while also positioning chairs to highlight that feature as well.

  • Creating more space: You can give the illusion that your model unit is larger than it may be by using mirrors. Ideally you’ll use the mirrors to reflect light and not another wall. This will create the illusion of a larger space. It also literally shows your future resident in the apartment when they catch a glimpse of themselves in the mirror.

Another way to add some space to your model unit is by hanging the curtain rods just below the ceiling. This give the illusion of high ceilings which is often a desirable trait for rentors.

Use Color To Your Advantage

Don’t be scared to use color! Weaving the same color throughout your model unit is a great way to add character and create a cohesive flow from room to room. While you may want to have a statement piece with a bold color, you’ll want to have that color incorporated into other rooms using pillows, artwork, and other accessories.

Hire a Professional

While staging may see pretty straightforward, these tips are just the tip of the iceberg. Consider hiring an experienced professional to help make the most of your space. They will know the best placement for furniture, where to find the perfect accessories to highlight your space, and other tips and tricks to help make the most of your model units.

If you need help staging your model unit, contact us today!

Make a Lasting Impression for Potential Renters Touring Your Property

When it comes to leasing a new apartment, there are a lot of things renters have to consider -- location, size, amenities, and what will be best for their lifestyles. In today’s world, a lot of potential tenants have already formed a first impression on your property based on your marketing materials online or in-print. Often that impression can change though based on their experience in-person so it’s important to pay attention to things that could impact that. Today we’re sharing some advice to make sure the experience a positive one.

Make It Easy To Find The Leasing Office

When you arrive at a new place for the first time, everything is unfamiliar. As a renter it can sometimes be confusing of where to go when you are looking at different rental properties -- especially when you have a large property. You can put that issue to rest by having adequate signage that directs potential renters from the street, to your property and right to the leasing office. Having dedicated parking outside the leasing office is another way to make the process easy, and let future tenants know you are paying attention to their needs right from the beginning.

Friendly And Organized Leasing Staff

The experience with your leasing staff can have a lasting effect on if potential renters decide to move forward with your property or not, so it is important to make sure that your staff is both friendly and organized. Are they upfront with property information? Can they answer all of the potential renters questions? Do they make the leasing process and next steps easy to understand? All are important questions you should consider about your leasing staff.

This will translate into whether or not staff will be helpful with maintenance requests or any other questions residents have after they move in. This is often a concern for renters so you want to make sure they know upfront they are a priority at your property.

Make Sure Your Model Unit Best Represents Your Property

We’ve talked before about how important model unit renovations are and we’ll say it again. They are so important! You’ve put in the hard work of marketing your property to get potential renters in the door and now is your time to sell why they should live at your property. Your model unit allows you to showcase the upgrades you’ve made and create a vision for potential tenants on what it would be like to live there. Make it count! It is also important to note that the available apartments should also be in as good of shape as the model unit.

Upkeep Of Property And Amenities

Another important thing to consider, is making sure amenities and property features are well-maintained. There’s nothing worse than a potential tenant getting a tour of the property and finding out the real-life version doesn’t live up to advertised photos. Marketing your property is one thing, but making sure everything is well taken care of is another. If amenities are out of order or closed for other reasons, it could have a negative effect on their first impression.

First impressions matter, especially when tenants are often looking at multiple properties, which is why it’s so important to consider potential tenant’s experiences while viewing your property. If you need help refreshing your property to improve its first impression, contact us today!

Tips for a Smooth Multifamily Property Renovation

Renovating your multifamily property can not only allow you to increase the value of your property but can also increase your rental rates, which is always an attractive idea for property owners. Not only that but it can also help you attract your ideal tenants, and improve renter retention. That being said, renovation projects are not a small feat and it can be easy to get in over your head quickly with projects if you aren’t careful. There is a lot of planning involved and you want to make sure your project goes as smoothly as possible. This will not only help stay on budget but will also keep from disturbing current residents. Here is some advice to consider:

Focus on Renovations with High Return on Investment

When it comes to renovations, getting a high return on your investment is often top of mind. Depending on your per unit renovation budget, you will want to be selective of the upgrades that you make. For example, gut-renovations and changing the layout of apartments is much more costly than changing paint colors and upgrading the finishes throughout. It’s important to identify renovations that will have a high impact for your tenants while staying within your budget.

Another important piece of advice is to make sure that you don’t over-renovate. Before you begin any renovation project it is very important to be aware of your market and comparable units in the area. A costly mistake can be investing more into a property than you will be able to get back through rental rates.

Plan for the Unexpected

As with any renovation project, when you begin construction there is always the chance that something will go wrong. Whether that is unexpected expenses or a drawn-out timeline, it’s best to have a plan in effect to account for different scenarios. It is also very important that you do your research on the contractors and companies you work with on the renovation so that you are very clear on who is responsible if any issues should come up.

Don’t Forget Amenities, Curb Appeal, and Model Unit Renovations

Beyond unit renovations, don’t forget about renovations to your leasing office, clubhouse, property maintenance and amenities. This is especially important if you will be doing your renovations in phases while tenants are living on property. During construction, it is important to try and keep current tenants happy and excited about the improvements, while also capturing the interest of new tenants. Improving the curb appeal of your property with exterior paint and landscaping can be a great way to improve your property. Upgrading the amenities you offer or adding new ones can also be a big selling point for tenants.

Hire a Professional

Renovation projects can easily become overwhelming and hiring an expert, like Modern Gem, who specializes in multifamily properties can put your mind at ease. They can take most of the project off your plate coming to you when decisions and details need to be made. They’ll also handle coordination with trusted-contractors so you know your property is in good hands. This way you can make sure your project goes smoothly from beginning to end.

If you’re interested in learning more about our services, please contact us.